April 11, 2006

JetBlue Ad

I know everyone must be sick of hearing it, but page 3 of today's sports section had a JetBlue ad that had to cover 7/8ths of the page... Someone made a very good point that when JetBlue advertises in the Boston market with the Boston Globe, they most likely put together a package with the Worcester Telegram (both have the same owners).

At the same time, JetBlue does not waste monies. If they did not feel it was worthwhile to advertise in the Worcester market, I truly believe they would opt out of the Worcester Telegram. JetBlue knows the market is here, we need to entice them to with things like the Small Community Service Grant to ORH.

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