November 18, 2010

Bye bye four loko

Last two just got sold  

3 comments:

Brendan Melican said...

How much of this stuff were you selling, Bill? Did you notice a bump after the press started kicking the issue around?

I'm still confused as to why this product received so much attention while products like Sparks sat there tasting like poison for the last decade.

Bill Randell said...

Four Loko was more of a college fad but we still sold 5 -7 cases per week....

The press the past couple weeks, the stuff has been flying. People wanting to to try it, etc.

Bill Randell said...

One of the first people who actually we sold it to was 4-rilla