JetBlue ad in Paper

It was there again today. They are spending more money then Allegiant in our catchment area..... Ten flights per day from Boston-JFK and we can not get any diverted for ORH-JFK???

Obviously JetBlue tracks their tickets sales and know people are flying JetBlue or they would not advertise in the T & G... This is truly hard to believe that MassPort, our partner, can not use some influence to make this happen??